Asiye Ayben Çelik


: 9 janv. 2023


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A propos

As a professor of marketing interested in consumer behavior, I am engaged with the studies/projects related to vulnerable consumers (disabled, children, elder consumers) in the marketplace. And I believe that coping mechanism of vulnerable consumers can be empowered by consumption literacy and ethical marketing activities.

Mots clés et domaine d'activité:

 Apprentissage des adultes
 Commercialisation

Idées proposées

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