World Festival of Animated Film – Animafest Zagreb (est. 1972) is one of most important and the second oldest animation film festival in the world. Held every year in June in Croatia´s capital city Zagreb, Animafest brings the best of animation from all over the world, fostering rich tradition and presenting latest trends.After merging short and feature festival editions in 2015 and becoming festival dedicated to animation in all its forms on annual basis, increasing festival’s program exclusivity and competitiveness on the wider international level, Animafest will in 2016 continue to develop innovative ways of presenting animation in all its forms to diverse demographic groups, with stronger focus on student audience, animation in video games and interactive content and development of year-long activities for children aged 7 to 14.Objectives of Animafest 2016 edition are set to fulfil both professional and audience requirements: 1. Ensuring best conditions for wider access to animated short and feature films on various distribution platforms (cinemas, TV, VoD, internet); 2. Stimulating audience development and decentralisation; 3. Positioning emerging new talents within international professional environment (Student and Animation Schools program, networking and training within Animafest Pro segment); 4. Stimulating cross-sectoral collaboration and development of innovative content (videogames, interactive content), introducing new Award for Animation in Independent Videogames; 5. Encouraging collaboration, exchange of experience, ideas and knowledge among international professionals (symposium on animation theory, lectures, workshops); 6. Raising media literacy in the field of animation through educational programs that foster participation of children and youth audience in all festival segments; 7. Development of year-long activities with expert partners, introducing short films from Films for Children Competition in Croatian elementary school curriculum.