With a wealth of expertise evident across the partner countries, the project aimed at sharing partners’ knowledge and experience in the use of learning campaigns, such as the Lifelong Learning Week, as tools for actively promoting adult education and lifelong learning. Beyond knowledge-sharing, partners focused upon strategic development and produced an action plan which focused upon strengthening the European dimension of the Lifelong Learning Week. Key project results included networks of Lifelong Learning Week coordinators, an implementation manual and the launch of the first ever Lifelong Learning Week in Spain.