The beneficiaries are future product design assistants in a 3-year- schooling, who are aiming at taking their vocational A level examination alongside with the professional training. As business management is an integral component of their education, the 4-week stay at The Manchester College provides them the valuable opportunity to expand and test out their skills. The English-speaking environment and tuition in Business English enhances their language skills and thus widens the scope of their future professional practice. The core element of the project is launching a small company (e.g. fruit and smoothie bar). Although the company will only exist on paper, the beneficiaries are required to take the potential location in the College grounds into consideration. In business and language classes, tailored to suit their needs, the beneficiaries acquire techniques of marketing, interviewing and competition analysis. They carry out their research activities independently in the vicinity of the college and assess the feasibility and profitability of the planned company. In designing the company premises and the visual components of the corporate identity, they put their creative competencies as product design assistants to the test. Based on their activities and assessment the beneficiaries submit a business plan which is assessed by their tutor. After completing all the tasks successfully, the beneficiaries will be awarded an Edexcel - certificate (Edexcel is the largest body in Britain awarding academic certificates). In addition to the academic activities, the beneficiaries carry out cultural visits planned and accompanied by two teachers from the applicant organisation who are supporting the beneficiaries during their first week in England. The programme includes visits to culturally interesting destinations in Manchester, Liverpool and London, including theatre, museums and architecturally interesting buildings. On their return, the beneficiaries are more confident in using their creative skills and their command of English has improved. Many of them wish to return later to study or work in Britain. Experience has shown that the period abroad is an asset when applying for a placement or a job and after seven years of partnership with The Manchester College, many companies offering placements for students enquire explicitly whether the applicants have participated in the Manchester-project.