The main objective of the project is supporting and promoting tourism through the creation of the common brand Mediterranean Lifestyle linked to local excellencies and best practices of most representative sectors: gastronomy, typical products, natural and cultural resources, handicraft. The main project deliverables include: • A field survey to define MedLS rules and a Manual • Identification of members that can be immediately part of the circuit awarding the MedLS plate. • A Road Show aiming at promoting the Circuit towards local entrepreneurs • A MedLS Associates Guide (EN,IT,GR) • Creation of Informative Front Offices within public structures • International Fairs about Mediterranean LifeStyle • Info activities in all involved schools and delivery of educative material including a videogame and a kitchen course • A permanent press office and a web site