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Media Sapiens - Fundraising through Media / the Swedish Version
Date du début: 10 juil. 2014, Date de fin: 9 janv. 2015 PROJET  TERMINÉ 

The idea for the development of this TC came during a brainstorming session among youth leaders within our own, as well as Life Zone's network. We were thinking about which areas were lacking and should be focused on in the youth work field at the moment and which fields that needed more awareness and lacked knowledge of good practices. Objectives: The objectives of this activity were: • to explore various tools, ways and creative techniques useful for DEOR; • to help participants design communication and dissemination activities relevant to their projects, target groups and scope of activities; • to develop competences, skills necessary to implement PR and communication and multiplication strategies efficiently; • to share good practices; • to provide opportunities, space and frames for participants to experiment on possible relevant tools and methods during the training; • to share new and innovative approaches, concepts and activities; • to give emphasis to the development of practical aspects. Profile of Participants: • Representatives of youth organisations and informal groups experienced in youth projects • Youth workers, trainers and coaches • Newcomers in the Erasmus + The age of the participants were 20 to 35 years old. We had experienced people in youth work and youth project management as well as unexperienced people and new comers to the youth field. Many of the participants came from small towns or rural areas of their countries and other came from bigger towns as it was hard to find only people from smaller towns. The Training Course “Media Sapiens - Fundraising through Media/The swedish version"" was a 7 days international training course with participation of 11 partner organizations from Programme and Neighbouring Partner Countries, which took place in Stockholm, Sweden during November 2014 and was organized by the NGO Ungdomsfronten in cooperation with Estonian organization Life Zone. This TC offered youth workers the opportunity to share good practices from their projects together with other participants and to approach the fundraising and communication from a practical point of view. Dissemination and exploitation of results (DEOR) is one of the crucial areas of the Erasmus+ project lifecycle. In order to successfully disseminate and exploit project results, the participants of the organisations were asked to plan effective communication activities when designed their projects. The international training offered participants the opportunity to share good practices from their projects and to approach this field from a practical point of view. It brought together experienced beneficiaries, newcomers and professionals to learn from practical exercises, to understand the overall communication process and develop competences as well as to learn new communication tools in a creative and open setting. The training course was based on intercultural learning, learning-by-doing, active participation, experimental learning and workshops, good partnership, networking, long-distance cooperation and evaluation. The training was a result of stable and long-lasting partnership among partners and merging several successful media related training programmes into one choosing the most successful methods and tools. Learning Outcomes: • Understanding the role and the way strategic planning has in the communication process. • Being aware of good practices and methodologies in communication of project results. • Getting familiar with guidelines and tips on DEOR strategies. • Exploring concrete ideas and plans of DEOR activities for the future or ongoing projects. • Discovering available social media tools.

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