The aim of our project is threefold: (1) to promote the European Week of Sport and to communicate the BeActive messages in the Czech Republic, (2) to coordinate a National EWoS Network and to motivate, with its help, as many organisations as possible to register their events to EWoS, and finally (3) to organise a flagship event, which will kick-start the National Week and will attract a considerable media attention. The promotion and communication campaign will run on all COC’s media channels and EWoS branding and BeActive messages will be present at various COC’s events. As part of our coordination activities, we will set up a National EWoS Network - composed of representatives of various sectors – which will assist us in disseminating information about EWoS to potential participating organisation. Furthermore, we will put together a "motivation scheme” to encourage organisations to take part in EWoS. We will also develop an online registration platform to facilitate the registration and administration process. The opening/flagship event will take place on Saturday 10 September 2016 in Prague. It will take form of a joint event bringing together the last year’s flagship event “Finals of the schools competition OVOV” (Badge of versatility of Olympic winners) and a BeActive Village, which will be run by the Czech Olympic Foundation. The aim of the various sporting activities in the village will be to motivate people to do sport and at the same time to contribute to a good cause - help children from a disadvantaged social environment to be active and do sport.