The EHEMD project is a curriculum development project (article 2.2.1 in the call), but simultaneously aims to promote modernization of Higher Education (article 2.2.2 in the call) and Co-operation between Universities and Enterprises (article 2.2.3 in the call). Professional management is an important prerequisite to enable the higher education institutions to perceive themselves as autonomous organizations and act entrepreneurially rather than as subordinate to the central government. Professional management will also enable higher education institutions to increase and simplify cooperation with partners such as enterprises. As higher education institutions grow larger and more extensive, and as the tasks demanded of them multiply (“multiversities”), academic administration and management become increasingly complex and the need to provide skilled management and administration personnel becomes more acute. The sustainability of higher education reforms generally, but especially in the new EU candidate countries, will be directly proportionate to the professionalization of higher education management. The EHEMD project covers all these goals with the programme "Master of Science in European Higher Education Management and Development", designed to train professionals in top level higher education management competence. With a special focus on Central, Southern and Eastern Europe (CSEE), the programme aims to provide graduates with the necessary qualifications for leading positions in universities and research organizations. Furthermore, it will promote academic mobility between EU Member States and candidate countries. This study programme addresses challenge specific to the European Higher Education Area and trains “multiplicators” within and for Central, Southern and Eastern Europe (CSEE). Apart from the main goals listed above, the EHEMD continuing education programme will also promote the LLL approach. The programme will use the experience accumulated by an existing master programme at the Danube University in Krems, Austria and a master and doctorate programme at the University of Bath, UK as well as the regional and thematic expertise of the other partner universities from the CSEE region. The common know-how of the consortium will be adjusted and transformed for the target areas and its specific needs and demands. The new master programme will align with the requirements of the doctorate programme in Business Administration (DBA) for HE management at the University of Bath as well as the LLL doctorate programme (LLL-DP) in cooperation with the University Klagenfurt, University Graz and Danube University Krems and focus that way on the LLL idea from a master to a doctoral programme.