CATALYSE - Culture & creativity Activates Territories Attractiveness is a European collaboration between Forum d’Avignon (France), Bilbao Metropoli 30 (BM30) (Spain), and the european centre for creative economy (ecce) (Germany) aimed at engaging key decision-makers, creators and the general public in Europe to make evident the positive impact of culture on European territories.Following the successful format of Forum d’Avignon (2008-2012) and Forum d’Avignon Rhur 2012, CATALYSE invites artists, creators and key players in the field of culture and the creative economy to share their experiences with key European decision makers, politicians and local and regional stakeholders. During these gatherings, they all share their vision of culture through interventions, performances, and informal encounters. They share their ideas and strategies with the attendees but also with the civil society as their interventions are broadcast online.The objective of CATALYSE is double. The direct result will be to foster the trans-national mobility and intellectual exchange of people working in the cultural sector and influencing cultural policies to underline the leverage effect of public and private investment in culture. The long-term impact of the project will provide evidences and increase the awareness of European decision-makers of the positive impact of culture and the CCI in their economic dimension and social dimension. Ultimately, this will have a positive impact on the cultural sector, strengthening the field and furthering partnerships with other sectors (innovation, social policies, urban development, etc…)Forum d’Avignon, BM30 and ecce will unify their forces to increase the outreach of their reflections and sensitize European cities and citizens, multiply and share the outcomes of their work and initiatives, and mobilize the decision makers of the fields of culture, economy and politics around the need for better integrated strategies in favor of culture in Europe.