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Action Plan for the Promotion of the Cross-border Area as a Competitive Touristic Destination (Tour-Act)
Date du début: 30 avr. 2012, Date de fin: 30 oct. 2013,
The projects aim is the development of a Marketing Strategic Plan for the promotion and development of cross-border tourism based on sustainable local products capable of being promoted in national and international tourist market. In addition, the project will elaborate the implementation of a Value Chain Analysis for the cross-border area, where opportunities and threats of any possible interve ...
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