3 projets européens trouvés
Recherche sur 125080 projets européens
TERMINÉ
Behavioral Theory and Economic Applications (BEHAVIORAL THEORY)
Date du début: 1 nov. 2012, Date de fin: 31 oct. 2017,
"This proposal outlines projects to develop robust and portable theories studying the impact of psychological phenomena in economic settings. The proposed work falls in three broad research agendas.My first main agenda is to formally model and economically apply a simple observation: that when people make decisions, they do not focus equally on all attributes of their available options, and overwe ...
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3
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TERMINÉ
The CONsumer COmpetence Research Training (CONCORT)
Date du début: 1 déc. 2011, Date de fin: 30 nov. 2015,
Consumer science is touching the lives of 493 million EU Consumers with their consumption representing 58% of the EU GDP, yet the insights of consumer research typically fail to have a substantial impact on consumer welfare. The EC acknowledges the problem and places it high on its policy priorities. Consumer research is scattered across several disciplines in the social sciences with little commu ...
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8
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TERMINÉ
Researching Consumer Perceived Ethicality (CPE) of Companies and Brands (Researching CPE)
Date du début: 1 mai 2012, Date de fin: 30 avr. 2014,
...estigating notions of company and brand misconduct, scandal spillover effects, or, more generally, any facets of ethical consumption will benefit from this conceptualisation.The host institution (ESMT) was one of the very first schools in Germany to introduce a chair in Corporate Social Responsibility (held by the scientist in charge) and is therefore an ideal fit with the applicant’s work. With l ...
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