The bioeconomy includes sectors and systems that use, produce, process or are driven by biological resources. The successful transition towards the bioeconomy requires a profound transformation on both the supply and the demand sides of the economy and involve different multipliers (consumers, retailers, etc.). It is therefore important to raise public awareness and knowledge about the environmental and socio-economic impacts of activities on all bioeconomy areas among a wide range of stakeholders.
Scope:Proposals will build upon sectoral communication activities at national, regional and local level through awareness raising about the bioeconomy at large for European citizens. The actions shall promote the environmental and socio-economic benefits of bioeconomy areas through awareness-raising and education on sustainable production, consumption and lifestyles.
The Commission considers that proposals requesting a contribution from the EU in the range of EUR 1 million would allow this specific challenge to be addressed appropriately. Nonetheless, this does not preclude submission and selection of proposals requesting other amounts.
Expected Impact:In the framework of the UN SDGs, this action will contribute to the implementation of the updated 2018 EU Bioeconomy Strategy[1]. It will also contribute to the overall awareness by European citizens about the bioeconomy.
In particular, this action will help European citizens (including young people) to:
[1]Action 2.4. “Promote education, training and skills across the Bioeconomy”.
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